Tag Archives: purchase

Marketing and Sales Update

Our new email system is in place and working to spread the word but as always we need your help. If you haven’t been using your referral codes and banners to get extra cash, take a look at how the referral program works and start to invite your co-workers and friends to join us. In addition, you can help spread the word by talking about us on forums, email list-serves, using the “share this” button on your studio page or media details page and adding your studio to the major search engines.

On that note….

We are aggressively expanding our buyers list through a number of channels. I make about 20-30 phone calls a day to introduce Cutcaster and learn about how companies are licensing your content. Like I said before it’s a grueling and long process but I see it paying dividends and sales are improving month over month. I realize that not everyone is making sales at this moment so please stay patient as we grow ;-) The addition of corporate accounts and Cutcaster credits will offer buyers another two ways to purchase content from us that work seamlessly in their licensing workflow. I am really excited about the Corporate accounts for large image buyers. In addition, we have been dropping press releases, sending out email blasts to publishers, advertisers and graphic designers, joined two affiliate networks, created coupons and discount codes for buyers to use, optimized our site and blog even more, started buying keywords on major search engines, started advertising in publications that are best for reaching our demographic, going to trade shows for image buyers and doing in office meetings/demos with potential customers.

As always things are happening behind the scenes that would bore you but I hope this sheds light onto what we have been doing to keep ourselves busy and moving successfully forward. If you ever want to talk to me personally my email is john AT cutcaster DOT com or my cell is 215-688-2751. I am free to help at any time ;-)

How to use Cutcaster Credits?

Buying credits to purchase images and illustrations at Cutcaster gives you one more way to download and manage your desired files at a discount. When a user has available credits in their Cutcaster Credit account, they are able to control their budget and immediately download images or vectors from the site without having to checkout everytime. It’s two simple clicks.

On the user’s MyCart page, if the user clicks on the checkout button it will go directly to the usual checkout page where they have two options to pay. The first option is “pay-as-you-go,” which allows you to download any of the content on the site using any major credit card. The second option is buying credits in bulk and then using them. If, however, the users Available Credits are less than the Total Amount of the items in their cart, they can use a credit card to purchase the files or more credits to use. But if the user’s Available Credits are greater than the Total amount, the users can choose between using their Cutcaster Available Credits or just use their credit card.

If you are interested in using your purchased credits with a Cutcaster Corporate Account that will allow you to manage multiple sub-users, allocate credits to each sub-user and have access to customizable analytics, see this comparison of the different purchasing options at Cutcaster or email webmaster@cutcaster.com.