Cutcaster is always seeking good editorial work, but we know that sometimes there is a little confusion about what “Editorial” means.
Editorial photography should support the printed word. Editorial images need to have a tale to tell, like the image above, from the 2011 Cairo protests. The man central to the image seems to have a bandage around his head, we wonder how he was hurt, what he is reading, and it draws us into the story of the protest.
Editorial doesn’t have to be purely documentary. The image should tell a story, but that story doesn’t have to completely rely on the central subject. The mood of the lighting, the colors, the composition and the set or background can and should also help to tell the story.
Editorial can be news, advertising, commercial or fashion.
- The most interesting fashion images are usually editorial and Digital Photography School has more information on how to set up that kind of shoot.
- Commercial editorial style captures the client in the context of their work, and tells the story of what they do.
- Advertising tells a story that will help sell a product.