Cutcaster is always seeking good editorial work, but we know that sometimes there is a little confusion about what “Editorial” means.
Editorial photography should support the printed word. Editorial images need to have a tale to tell, like the image above, from the 2011 Cairo protests. The man central to the image seems to have a bandage around his head, we wonder how he was hurt, what he is reading, and it draws us into the story of the protest.
Editorial doesn’t have to be purely documentary. The image should tell a story, but that story doesn’t have to completely rely on the central subject. The mood of the lighting, the colors, the composition and the set or background can and should also help to tell the story.
Editorial can be news, advertising, commercial or fashion.
The most interesting fashion images are usually editorial and Digital Photography School has more information on how to set up that kind of shoot.
Commercial editorial style captures the client in the context of their work, and tells the story of what they do.
Advertising tells a story that will help sell a product.
With the ease of Google image search, and the millions of photos and illustrations just one click away from an easy download, why should anyone pay for stock photography? The reason is simple, and important: if you purchase a stock photo or illustration, you are also buying the license to use that photo. Grab something off the internet and you may be violating a copyright, and putting your blog, website, marketing campaign or other project in jeopardy.
Educate yourself about creative commons licenses to get a grasp on the various legal uses of the images you need for your work. All the images available on Cutcaster are royalty-free, giving you broad leeway in how you can use the image. Once you’ve paid for a royalty-free image, you can use it for nearly any purpose. Check out the “Royalty-free” section on our FAQ page for more information.
Father’s Day is June 15th and we’ve created a Pinterest board of DIY gifts for Dad using Cutcaster stock patterns and illustrations.
If you need Father’s Day images to create your own handmade cards, or to use for Father’s Day campaigns or advertising, check out our Father’s Day Lightbox, full of Father’s Day photographs and illustrations.
In stock photography, “trick photography” or special effect photographs are very useful. They can evoke metaphors and when placed in a specific campaign they can take on meaning that a more straight forward photograph cannot. Plus the ‘off’ or strikingly otherworldly images pull in the viewer, pique curiosity and hold the attention of customers longer than a more simple image.
While it’s possible to create special effects with Photoshop, it can be hard to make it look eal. Check out Evan Sharboneau’s book on simple trick photography techniques, Trick Photography & Special Effects, to create more realistic looking special effects with your camera.
Graduation season is coming up! Check out our lightbox of graduation images featuring illustrations and photographs to illustrate graduation announcements, email newsletters about graduations, invitations to graduation parties and more!
We’ve also got images for any type of graduation- college, high school, elementary school…and even for your dog and their graduation from puppy school!
Photoshop curves is a powerful tool for photo editing and can be used to create greater contrast, change the color balance, bring more light into a photo, or darken it to change the mood of an image. Master it and you can come up with settings that mimic vintage film or other photography styles. Check out this detailed guide from the online learning community for photographers, Cambridge in Colour to get the most out of curves!
If you color any photograph with a rich sepia brown tone, the transformation is more than simply visual, it is emotional. Sepia evokes the past, with its nostalgic homage to vintage photography. It also has a dreamlike quality that makes even familiar objects and landscapes look as if they are from another world or another time. Cutcaster has a stunning collection of images soaked in sepia tones. Use them to heighten the emotion of your message, and connect with your customers through the romance and magic of sepia.
There’s been a lot of buzz about science lately. There is new information about the Big Bang Theory, astrophysicist Neil deGrasse Tyson has a science show, Cosmos, on Fox and currently image searches for Periodic Table are in the top ten on Google Trends. Who knew science could be so cool? If you are searching for images about science, Cutcaster has what you need in our lightboxes on Science & Technology, Outer Space and Scientific Research .
Easter is just a month away and it’s time to search through our images of green grass, colorful eggs, adorable rabbits, and other images of the spring holiday. Check out our Easter lightbox to find the perfect photo or illustration for your Easter newsletter, Easter product advertisement, Easter egg hunt flyer, or whatever Easter campaign or event you are planning.